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Super Bowl 2013 je v ZDA največji športni spektakel, kjer ljudje plačujejo tudi po 1000 dolarjev za vstopnice in podjetja za njihove sekunde namenjajo ogromne količine denarja. Oziroma bolj natančno, za 30 sekund plačajo 4 milijone dolarjev in za to morajo biti njihove reklame tudi nekaj posebnega. Nekaterim je uspelo, nekaterim ne. Na tej strani pa objavljamo najboljše.
Tide – Miracle Stain:
“Dude, you’ve got Montana on your shirt!” They had us from the start. This ad is funny, clever, and it is all about the product in question, and the teams who were in the game! Winner.
VW – Get Happy:
We still Get Happy every time we see this commercial, and we have seen it about 15 times now. That’s a sure sign of a great ad.
Oreo – Whisper Fight:
A clever little idea in a funny setting with wonderfully over-the-top execution. We loved this spot, and it seems we weren’t alone in that.
Budweiser – Brotherhood:
Next up, a real tug at the heartstrings in this charming tale of man and horse (and beer) from Budweiser.
Mercedes – Soul:
This spot is virtually a miniature movie, and we aren’t the only ones who have responded to it. It’s got The Rolling Stones’ music, Willem Dafoe’s acting, Kate Upton, Usher, and more!
Got Milk:
The Rock rocks, what can we say? This commercial was funny, looked great, and it was in perfect keeping with the “Got Milk?” campaign.
Old Spice – Irresistible:
The man in this commercial is wearing two live wolves as if they are a shawl, OK? That’s enough already, it makes the list.
Ram Trucks – Farmer:
We didn’t much respond to this ad initially, but y’know what? It grew on us; it grew on us right quick. Listened to with an open mind, it’s just a nice, simple message. We’re reformed fans!
Hyundai – Team:
This spot taps into something we all know and love, the rite of passage that is standing up to the neighborhood bullies. It has a great blend of humor and nostalgia, especially since it’s a 30 second ad!
Doritos – Goat 4 Sale:
This last entry on our “Best of” list is something of a Dark Horse entry, but we’re proud of the amateur filmmakers who created and submitted this ad, and the deserve a mention on this list of fine ads. Their spot was weird as hell, but funny as hell, too.
changed: PowerZan (4.2.2013, 23:35)
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